WEBGL + WEB SOCKETS +WEB WORKERS = ANDROID EXPERIMENT
Maruti Suzuki has always stood for experiences fuelled by innovations, forward thinking, and a commitment to bring the very best to Indian roads. From the day the iconic Maruti 800 was launched in 1983, the company has been spearheading a revolution of change, turning an entire country’s need for driving into its love for driving.
Client
Maruti Suzuki
Campaign
Catch a flying pass, send your message and experience the Auto Expo
We created a mobile website with the help of an android experiment using motion control where you can catch a flying paper plane and participate for a chance to experience the exclusive Auto Expo.
Objectives
The brief was to drive experience, participation and amplification among pan-India audiences during the Auto Expo.
Technology
Android experiment using a combination of web sockets, WEBGL, Firebase cloud messaging, background services and native nougat inline replies to communicate with the users
Results
2.5X Higher Conversion Rate with 5.05%
2.8Mn Reach with a total of 12Mn Impressions
240K Web sessions in 12 days
12K+ Entries on first 10 days
x
We got cookies!
We use cookies to gather information about how visitors interact with our website. We use this
information to
make reports that help us improve our website. By clicking “Accept”, you agree to store cookies on your
device.
