// Lava //
Guinness World Book Record
BRAND OVERVIEW
About Lava
Lava International Limited is a leading end-to-end focused mobile handset and mobile handset solutions Company based in India, with operations in several countries. With the vision “to empower people to do more, to be more”, the Company was established in the year 2009. Lava International Limited’s corporate office and its manufacturing and repair facility is in Noida, Uttar Pradesh. As of August 31, 2021, the manufacturing facility had an aggregate production capacity of 42.52 million feature phone equivalent handsets per annum.
INDUSTRY
ELECTRONICS
Campaign Name
Guinness World Book Record
SERVICES
EVENTS & ACTIVATIONS
The Campaign
01.
Proud Indian Mobile Phone
Lava is first Indian company to have operates its own design and manufacturing facilities domestically in india. And they wanted to set the record right, what better than a Guiness World Book Record.
02.
Largest Animated Mobile Phone Mosaic
On August 11, 2023, Lava set the record by creating a mosaic in the shape of the Indian Flag using 1,206 Lava Blaze 2 smartphones. The event took place at the DLF Mall of India in Noida to celebrate India's 77th Independence Day.
The Film
The Preparation
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The Celebration
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IN MEDIA
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